The Android ecosystem is all about choice. While iPhone owners have a smaller pool of new devices to pick from when it’s time to upgrade, there’s a wider range of choices on Android. Some Android phones even fold in half! Imagine.
Artificial Intelligence
The best Android phones
On the flip side, all that choice can make for some hard decisions. Here’s where I’d like to help; I’ve tested a whole boatload of recent Android phones, and I think there are some real winners in the current batch. It’s all a matter of what you’re looking for, what you’re comfortable spending, and what your definition of a “reasonably sized phone” is. (I have my own, personally.)
As you sift through the options, you’ll almost certainly come across tech’s favorite buzzphrase of the moment: AI. Generally speaking, AI has yet to really impress me on a phone. The Pixel 9 series has some potentially useful features, like a Screenshots app that uses AI to tag relevant info in metadata, and Galaxy devices can translate a phone call for you in real time. These things are nothing to sneeze at! But none of it feels like the platform shift that the big tech companies keep promising. Best not to put too much stock in any company’s AI claims just yet.
What I’m looking for
There’s no shortcut to properly testing a phone; I put my personal SIM card (physical or otherwise) in each phone I review and live with it for a minimum of one full week. I set up each phone from scratch, load it up with my apps, and go about living my life — stress testing the battery, using GPS navigation on my bike while streaming radio, taking rapid-fire portrait mode photos of my kid — everything I can throw at it. Starting over with a new phone every week either sounds like a dream or your personal hell, depending on how Into Phones you are. For me, switching has become so routine that it’s mostly painless.
A great Android phone will go the distance. I look for signs that the hardware and software will keep up for many years to come, including a strong IP rating for dust and water resistance (IP68 is preferred), durable glass panels on the front and back, and a sturdy aluminum frame rather than plastic. Samsung and Google flagships now offer seven years of OS and security updates, which as awesome. As a bare minimum three years of Android OS version upgrades is preferred, along with a total of four or five years of security updates.
The best Android phones have plenty of resolution to cover their large display area, which means 1440p, ideally. A fast refresh rate of at least 120Hz is preferred — animations and scrolling look super smooth at that rate — and even better if it’s variable down to 1Hz to save on battery life.
Any phone can take a decent photo in good lighting, but the best phone cameras can handle low light and high-contrast scenes well, too. I look for optical (most common) or sensor-shift (rare) image stabilization, which helps compensate for hand shake and enable slower shutter speeds in low light to gather more light. A telephoto lens is great to have too, though high-res sensors are starting to offer better lossless crop modes that mimic short zoom lenses well.
Most phones on this list offer wireless charging, though not all do. Lack of wireless charging isn’t a complete deal-breaker, but it’s becoming an essential feature for a lot of people since it’s convenient for charging many different kinds of devices.
If you live in the US, I have some bad news about the Android market, though. For complicated reasons having to do with “capitalism” and “geopolitics,” we don’t get nearly as many of the options as you’ll find in Asia and Europe — brands like Huawei, Xiaomi, Honor, and Oppo just aren’t available here. I’ve limited this guide to the devices I’ve personally tested in depth; thus, it is a fairly US-centric set of recommendations.
With that in mind, it’s also worth acknowledging that most people in the US get their phones “for free” from their wireless carrier. If you can manage it, buying a phone unlocked will give you the most flexibility and freedom if you end up wanting to change carriers in the near future. Phone manufacturers also offer financing and trade-in deals to make payment more manageable. But if you’re happy with your carrier and the free phone on offer is the one you really want, by all means, take the free phone. Just make sure you understand the terms, especially if you need to change plans to cash in on the deal.
However you go about it, you have some fantastic options for your next Android phone.
The best Android phone overall
Screen: 6.3-inch 1080p 120Hz OLED / Processor: Tensor G4 / Cameras: 50-megapixel f/1.7 main with OIS, 48-megapixel ultrawide, 10.5-megapixel selfie / Battery: 4,700mAh / Charging: 27W wired, 15W wireless (with Pixel Stand 2) / Weather resistance: IP68
Google’s hardware is better than ever, and the whole Pixel 9 lineup feels just as polished as anything you’d get from Samsung or Apple. But at $799 (and often less than that), the basic Pixel 9 is in a particularly appealing position, and if you don’t need a telephoto camera or the biggest screen, then this is the Android phone to get.
The Pixel 9 comes with some significant quality-of-life improvements like a faster fingerprint scanner for unlocking the phone. The camera is as reliable as ever, and if you’re into AI photo editing tricks, boy does this phone have ‘em. There’s a new Screenshots app that acts as a place to store all of the information that would otherwise be lost at sea in your camera roll, and it uses AI to parse information out and make it searchable. Kinda handy.
Even without AI, this is an excellent phone. It’s also designed to go the distance, with seven years of promised OS updates, which very likely means you’ll outgrow the phone before Google stops supporting it. Its potential for long-term value and the quality of the hardware make it an easy recommendation for anyone who just wants a nice Android phone that works.
Read my full Google Pixel 9 review.
The best maximalist phone
$1099
The Good
- Excellent screen
- Improved ultrawide camera
- Rounded corners are comfier
The Bad
- Expensive
- Bulky
- AI is (still) hit or miss
Screen: 6.9-inch 1440p 120Hz OLED / Processor: Qualcomm Snapdragon 8 Elite / Cameras: 200-megapixel main with OIS, 50-megapixel 5x telephoto with OIS, 10-megapixel 3x telephoto with OIS, 50-megapixel ultrawide, 12-megapixel selfie / Battery: 5,000mAh / Charging: 45W wired, 15W wireless (Qi2 Ready) / Weather resistance: IP68
There’s still no phone quite like the Ultra. The Galaxy S25 Ultra is Samsung’s latest answer to the question, “What if your phone had all of the features?” It’s equipped with two telephoto cameras, a built-in stylus, and a big, bright screen. Good luck finding that combination in another phone. Related: this is one of the most expensive slab-style phones you can buy.
The newest edition of the Ultra comes with rounded corners and flat edges, making it more comfortable in your hand. But if you’re looking for significant year-over-year improvements to the Ultra formula outside of that, well, you won’t find much. Samsung’s focus has been on software features, which is to say AI features. But AI on Galaxy phones remains a mixed bag — it’s certainly not the paradigm shift Samsung wants us to think the S25 series represents.
Photo: Allison Johnson / The Verge
All of that puts the Ultra in a place of slightly less distinction than previous versions. The biggest updates are software features available to the rest of the S25 series. The Ultra looks and feels more like other Galaxy phones this time around, too. More than ever, it’s hard to understand what Samsung means when it calls this phone “Ultra.” Still, it’s your best choice for a feature-packed Android phone — even if it’s not quite as ultra as it once was.
Read my full Samsung Galaxy S25 Ultra review.
The best Android phone that isn’t huge
$800
The Good
- The last reasonably sized Android phone
- Seven years of OS upgrades
- Very good camera
The Bad
- Samsung software is as cluttered as usual
- AI is still a mixed bag
Screen: 6.2-inch 2340 x 1080 120Hz OLED / Processor: Qualcomm Snapdragon 8 Elite / Cameras: 50-megapixel main with OIS, 12-megapixel ultrawide, 10-megapixel 3x telephoto with OIS, 12-megapixel selfie / Battery: 4,000mAh / Charging: 25W wired, 15W wireless (Qi2 Ready) / Weather-resistance rating: IP68
Most people like a big phone, and I get that. I do. If you want a big Android phone, you have plenty of options in front of you. But some of us like a smaller phone — something that (kind of) fits in your pocket, or feels more comfortable in your hand. For us, there is but one option on Android: the Samsung Galaxy S25.
That’s the regular S25, not the Plus, which is a fine big phone. But the standard S25 is basically the last of its kind: a full-featured phone with a 6.2-inch screen. It’s not small, but it’s not huge, and we’ll have to take what we can get. And it’s a darn good phone that keeps up with the bigger devices in all the important ways: the battery goes all day, it comes with plenty of RAM, and it even has a real telephoto lens — not something you get on a basic, 6.1-inch phone on, say, iOS.
Photo: Allison Johnson / The Verge
The Galaxy S25 isn’t just a good, small-ish phone by default. It’s reliable, durable, and comes with the promise of seven years of OS updates. It’s not my pick for the overall best Android phone because Samsung software can be a bit much, but if you’re comfortable in the Samsung ecosystem and you just want a phone that fits in your dang pocket, then this is the one to go with.
Read my full Samsung Galaxy S25 review.
The best lightweight big phone
$920
The Good
- Like a regular phone, but slim
- Surprisingly lightweight
- Battery life isn’t as bad as I feared
The Bad
- No telephoto camera
- Battery life not as strong as a standard phone
Screen: 6.7-inch 1440p 120Hz LTPO OLED / Processor: Qualcomm Snapdragon 8 Elite / Cameras: 200-megapixel f/1.7 main camera with OIS, 12-megapixel f/2.2 ultrawide, 12-megapixel f/2.2 selfie / Battery: 3,900mAh / Charging: 25W wired, 15W wireless (Qi2 Ready) / Weather-resistance rating: IP68
Big phones have a tendency to, well, look and feel big. The Samsung Galaxy S25 Edge, on the other hand, is different. Thanks to its slim, lightweight design, the device provides a welcome reprieve from the countless chunky, heavy alternatives. It’s thinner and lighter than the Galaxy S25 Plus, making it the big phone you can actually slide into your pocket or evening bag without it protruding out.
So, what’s the catch? The S25 Edge’s battery life is fine. Not great, not terrible, but somewhere straight down the middle. To be fair, it held up admirably during a particularly strenuous workday, one complete with hours of screen time, mobile hotspotting, and live blogging, making it to bedtime with battery to spare. It also lacks a dedicated telephoto lens, though it does feature the same 200-megapixel main camera found in the S25 Ultra.
Even with those compromises, the S25 Edge is a very capable phone that offers similar performance and durability to other devices in the S25 lineup. You’ll just have to be a little more aware of battery life as the day goes on; however, unless you’re frequently streaming video or playing graphics-intensive games throughout the day, the noticeably thinner, lighter design offers a nice change of pace.
Read our Samsung Galaxy S25 Edge review.
The best phone if you hate waiting for your phone to charge
$830
The Good
- Excellent battery life
- Six years of security updates
- Strong IP rating for dust and water resistance
The Bad
- Big phone is big
- Not as many OS updates as Google and Samsung offer
Screen: 6.82-inch 1440p 120Hz LTPO OLED / Processor: Snapdragon 8 Elite / Cameras: 50-megapixel f/1.6 main with OIS, 50-megapixel 3x telephoto with OIS, 50-megapixel f/2.0 ultrawide, 32-megapixel selfie / Battery: 6,000mAh / Charging: 80W wired, 50W wireless / Weather-resistance rating: IP68 and IP69
There are plenty of good reasons to consider the OnePlus 13. It has a big, beautiful screen, and costs a hundred bucks less than the Galaxy S25 Plus. Its dust and water resistance is so strong you could practically use the phone in a hurricane without consequences. And its camera system is much improved year over year, particularly when it comes to low-light portraiture. But there’s one standout reason to consider the 13: impatience.
The OnePlus 13 offers enough battery stamina to get through two days of moderate use on a single charge — and that’s with plenty of power-draining features enabled, including the always-on display. If you’re thriftier with your charge, it could even go beyond that. Forgot to charge overnight? No big deal; you can probably just charge it up on night two. Charging is also relatively fast, and in the US, the phone comes with an 80W wired charger in the box. So even if you do need a midday top-off, you’ll be able to get hours of charge in a matter of minutes. No other flagship phone offers that kind of charging (or not charging) flexibility.
Read my full OnePlus 13 review.
$1799
The Good
- Excellent outer screen format
- Inner screen is lovely to use
- Seven years of OS updates
The Bad
- Expensive
- Main camera isn’t as good as slab phones
- Long-term durability?
Screen: 8.0-inch 2076p 120Hz OLED inner screen, 6.3-inch 1080p 120Hz OLED cover screen / Processor: Tensor G4 / Cameras: 48-megapixel f/1.7 main with OIS, 10.8-megapixel 5x telephoto with OIS, 10.5-megapixel ultrawide, 10-megapixel selfie (cover screen), 10-megapixel inner selfie camera / Battery: 4,650mAh / Charging: 21W wired, 7.5W wireless / Weather resistance: IPX8
Does anyone truly need a folding phone? Probably not. But using one is awfully nice, and the Pixel 9 Pro Fold is the nicest book-style foldable I’ve used to date. It’s pricey, it’s still bulkier than a slab-style phone, and its cameras aren’t quite as nice as the other Pixel 9 Pro phones. But it’s a joy to use, both as a regular phone with the cover screen and when you unfold the big inner screen.
The 9 Pro Fold is Google’s second folding phone, following up the passport-shaped Pixel Fold with a format that feels much more familiar. The outer screen measures 6.3 inches on the diagonal, but more importantly, the ratio is the same as Google’s slab phones. By comparison, Samsung’s Z Fold 6 uses a taller, narrower format that feels cramped. Having used them both, I much prefer the 9 Pro Fold’s approach.
That said, the 9 Pro Fold isn’t without compromises. The camera system isn’t quite as good as what you get in the other 9 Pro phones. The outer screen isn’t as sharp or bright as the Pixel 9 Pro’s, either. And it’s not as durable as its slab-style counterparts — there’s no dust resistance, and you can’t get it repaired just anywhere. For $1,800, that’s an awful lot to swallow. For the adventurous early adopter, though, the 9 Pro Fold will be very rewarding.
Read my full Google Pixel 9 Pro Fold review.
Other Android phones worth considering
There are many more great Android devices that weren’t covered here, and a few are worth calling out that didn’t quite make the cut for a recommendation.
- First off, there’s the Galaxy Z Flip 6, Samsung’s excellent clamshell-style foldable. It’s not as much fun to use as the 2025 Razr Ultra — which facilitates using apps on the cover screen more easily — but Motorola’s track record for software updates isn’t great, so the Z Flip 6 is a safer bet for a flip phone. Read our review.
- The OnePlus Open is also another good book-style foldable option. It’s thin and light, and the software includes some thoughtful approaches to multitasking — a crucial part of the folding phone experience. But it won’t be supported with software updates for as long as the Pixel 9 Pro Fold or the Galaxy Z Fold 6. Read our review.
- Speaking of OnePlus, the company also recently launched the OnePlus 13R, a midrange phone with a big 6.78-inch OLED display and enough battery life to carry you through two full days on a single charge. That said, the $599 handset lacks wireless charging and full water resistance, both of which can be found on other budget-friendly phones for less. Read our review.
- The Google Pixel 9A comes with some small but important updates over the 8A, including more robust water resistance and a slightly bigger, brighter screen. Better yet, those improvements don’t come with a price bump. With seven years of OS updates included, that’s a strong ROI. Read our review.
- We’re currently testing the new Galaxy Z Fold 7, Z Flip 7, and Z Flip FE, which feel like the foldables we’ve been asking for. The $1,999 Fold 7 sports a book-style design that’s thinner and lighter than its predecessor, with larger outer and inner displays. The Flip 7, meanwhile, starts at $1,099 and offers a proper edge-to-edge cover screen. It’s thinner than its predecessor, too, with a larger battery. Finally, there’s the Flip SE, which is a lower-cost alternative to the Flip 7, with a starting price of $899. Read our impressions.
- The Nothing Phone 3 is billed by the brand as its “first true flagship phone,” with a $799 starting price that competes directly with the iPhone 16, Galaxy S25, and Pixel 9. It boasts a 6.67-inch OLED display, a generous 5,150mAh capacity battery, and a Snapdragon 8S Gen 4 chipset, which is on the lower end of the flagship spectrum. It also looks different from previous Nothing devices. Instead of the iconic light strips on the back that glow and flash, the Nothing 3 features a small dot-matrix LED display that can show pictures and icons. We’ll publish our full review soon, but in the meantime, you can read our initial hands-on impressions.
- Google’s Pixel 10 series — which will likely include a regular Pixel 10, a Pro, a Pro XL, and a Pro Fold — is expected to be unveiled at a Made by Google event on August 20th. Google’s next-gen flagships have been heavily leaked at this point, and the base model is expected to join the Pro options with three cameras (including a telephoto lens). The Pro models, meanwhile, will distinguish themselves with an upgraded Tensor G5 chipset and more advanced AI features while retaining a near-identical design. Google may also reveal a completely dustproof Pixel 10 Pro Fold.
Update, July 18th: Updated pricing / availability, added the Galaxy S25 Edge as our pick for “the best lightweight big phone,” and mentioned details regarding Samsung’s upcoming foldables and the Nothing Phone 3. Brandon Russell also contributed to this post.
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When it comes to finding a device to read ebooks, you have a few options to choose from. You can always buy a tablet or use your phone, but those devices are multipurpose and can be used for a ton of things, like surfing the web or doom-scrolling on X or Bluesky. If you are looking for something to strictly read books, e-readers, while niche, are designed to store all of your books in a virtual library with limited functionality.
Amazon, one of the pioneers of the e-reader, has dominated the space for years with its ever-expanding Kindle lineup, which consists of several unique models with their own pros and cons. The bulk of the devices function as simple ebook readers; however, with the Kindle Scribe, Amazon is moving beyond books and into the realm of writing — something that should make future Kindles function more akin to physical paper.
Below, we’ve listed each model currently available. Sometimes there isn’t a deal for one or even any of the products, but in those cases, we’ve listed the most recent sale price.
The best Kindle (2024) deals
What does it mean when a Kindle is “ad-supported”?
Amazon Kindle e-readers come in different storage configurations, but there is also an additional option that allows you to buy the e-reader with or without ads. Ad-supported Kindles will display personalized advertisements on the lock screen when it is in sleep mode or at the bottom of the homescreen when the device is connected to Wi-Fi. Typically, you save about $20 by buying the ad-supported version, but if you decide to remove ads later, you can make a one-time payment to cover the difference and remove the ads.
In case you missed it, Amazon announced a new entry-level Kindle in October, one that was designed to replace the outgoing 2022 model. The latest Kindle — which starts at $109.99 — boasts a brighter 94-nit display, improved contrast levels, and slightly faster page turns. It also comes in a “matcha” green instead of “denim,” just in case you’re not a fan of the default black color. Otherwise, though, it’s nearly identical to its predecessor, with the same six-inch 300ppi screen, support for USB-C, and 16GB of base storage.
Right now, Amazon’s newest ad-supported Kindle is on sale at Best Buy and Target with three months of Kindle Unlimited for $84.99 ($25 off), which matches its best price to date.
$85
Amazon’s new entry-level Kindle retains a six-inch, 300ppi display and USB-C. It’s both brighter and faster than its predecessor, however, and features longer battery life.
The best Kindle Kids (2024) deals
Amazon also updated its kid-friendly Kindle in late 2024. The new Kindle Kids is identical to the standard model but comes with several accessories and provides age-appropriate content for younger readers who prefer digital books. Like the last-gen Kindle Kids, the latest model retails for $20 more than the base model, bringing the MSRP to $129.99.
In terms of add-ons, the newest Kindle Kids edition consists of four items: the device, a protective case, a two-year extended replacement guarantee (in the event the device breaks), and six months of Amazon Kids Plus. The last feature is the biggest selling point of the device aside from the kid-friendly patterns and lack of ads, as it allows parents to grant their child access to games, videos, and books — including those in the Percy Jackson and Harry Potter series — at no additional cost.
Right now, Best Buy and Target are selling the latest Kindle Kids for $94.99 ($35 off), which matches its best price to date.
$95
Amazon’s Kindle Kids is identical to the standard Kindle — meaning it packs a 300ppi display and support for USB-C charging — but comes with a case, an extended two-year warranty, and six months of Amazon Kids Plus.
The best Kindle Paperwhite (2024) deals
The latest Kindle Paperwhite, which launched last year, is Amazon’s 12th-gen model. Considering it’s one of the company’s higher-end configurations, it offers all the features found in the entry-level Kindle, including USB-C charging and a crisp 300ppi display. It’s noticeably faster than Amazon’s base ebook reader and features IPX8 waterproofing, a larger seven-inch display, and longer battery life.
Best Buy and Target are now selling the standalone Paperwhite for $124.99, which marks a new low price. If you’re okay with purchasing a bundle, you can also grab it at Amazon with a power adapter and either a green, pink, or black fabric cover for $196.97 ($20 off); it’s also available at Amazon with a plant-based leather cover in green, pink, or black for $202.97 (also $20 off).
Read our Kindle Paperwhite (2024) review.
$125
Amazon’s latest Paperwhite features a larger seven-inch display and noticeably faster performance. It also boasts longer battery life than the previous model, retains IPX8 waterproofing, and includes a USB-C port. Read our review.
$197
The seven-inch Kindle Paperwhite features a larger display and faster performance than Amazon’s entry-level ebook reader. You can also buy it in a bundle with a cover and a USB-C charger.
Like other Kindles, the new Paperwhite is available in a few different configurations — including an ad-free Signature Edition that’s identical to the standard model but comes with 32GB of storage, Qi wireless charging, and a backlight that will automatically adjust when needed.
Right now, you can buy the Signature Edition at Best Buy and Target for $149.99 ($50 off). You can also pick it up at Amazon with a wireless charging dock and a black, green, or pink fabric cover starting at $251.97 ($25 off). It’s also available at Amazon with a plant-based leather cover in black, green, or pink for $257.97 ($25 off).
$150
The premium Kindle Paperwhite Signature Edition offers the same design and performance as the standard model but with more storage and support for wireless charging.
$252
Amazon’s step-up Kindle Paperwhite bundle includes a Kindle Paperwhite Signature Edition, a wireless charging dock, and your choice of either a fabric or plant-based cover.
The best Kindle Paperwhite Kids (2024) deals
Amazon also rolled out a Kindle Paperwhite Kids for $179.99 in 2024. It’s identical to the standard Kindle Paperwhite, with the same waterproof design and sharp, seven-inch display. However, like the Kindle Kids, the e-reader is free of ads and offers optional parental controls. It also comes bundled with a kid-friendly cover, a two-year extended replacement guarantee, and six months of Amazon Kids Plus.
Right now, you can buy the latest Kindle Paperwhite Kids from Best Buy and Target for $129.99 ($50 off), which marks a new low price.
$130
Amazon’s kid-friendly Paperwhite is the same as the standard Paperwhite, but it’s ad-free and comes with the added benefits of a two-year hardware protection plan, six months of Amazon Kids Plus, and a choice of three kid-friendly covers.
The best Kindle Scribe (2024) deals
Like its predecessor, the second-gen Kindle Scribe is Amazon’s biggest e-reader. It packs a 10.2-inch display with 300ppi resolution, along with the same great battery life for which Kindles are known. What separates the Scribe from other Kindles, however, is that it comes with a stylus, which can be used to jot down notes or doodle in the ebook reader’s built-in notebook. With the latest Scribe, Amazon also introduced a new Active Canvas feature, so you can scribble notes directly on ebook pages, as well as a suite of AI-powered features that can summarize your notes and refine your handwriting.
Right now, you can pick up the base Kindle Scribe model for $259.99 ($140 off) at Best Buy, which is a new low price. You can also pick up the base Scribe at Amazon as a part of a bundle with a 9W power adapter, a Premium Pen, and either a plant-based leather cover starting at $444.97 ($55 off) or a “premium” leather cover starting at $459.97 ($60 off). Alternatively, the 64GB version is available at Amazon with the same accessories and a premium leather cover for $504.97 ($65 off).
Read our Kindle Scribe (2024) review.
$260
The latest Kindle Scribe is a 10.2-inch e-reader with a stylus for taking notes. It’s faster than its predecessor and offers a host of new features, including one that lets you jot notes directly in your book.
$445
Amazon’s base Kindle Scribe Essentials Bundle comes with a 16GB Kindle Scribe, a Premium Pen, a power adapter, and a cover in the color of your choice.
The best Kindle Colorsoft Signature Edition deals
In October, Amazon announced its first color e-reader, the Kindle Colorsoft Signature Edition. Like the Kindle Paperwhite Signature Edition, it boasts a seven-inch display with a crisp 300ppi resolution, IPX8 water resistance, wireless charging, and 32GB of storage. However, unlike the Paperwhite, the e-reader offers a color mode, which cuts the resolution in half. Thankfully, it’s still vibrant for a color E-Ink screen despite the lower resolution, rendering it particularly ideal for reading comic books and manga.
More recently, Amazon introduced a cheaper Colorsoft, one that retails for $249.99 and comes with only 16GB of storage. It lacks wireless charging and an auto-adjusting front light, but it’s otherwise identical to the first-gen model.
While the 16GB model has yet to receive a discount, you can currently grab the 32GB Signature Edition from Best Buy for an all-time low of $179.99 ($100 off). You can also save some money at Amazon if you buy it as a part of a bundle for $327.97 ($53 off), which nets you a wireless charging dock and plant-based leather cover in black, pink, or green. If you want a more premium experience, Amazon even sells it with a leather cover in red or black for $349.97 ($35 off).
Read our Kindle Colorsoft review.
$180
The Kindle Colorsoft Signature Edition is Amazon’s first e-reader with a color display. It also boasts 32GB of storage, waterproofing, and support for wireless charging.
$328
The Kindle Colorsoft Signature Edition is Amazon’s first color e-reader. It comes with wireless charging, IPX8 water resistance, and 32GB of storage. It retails for $279.99 by itself, but Amazon also sells it as part of a bundle that contains a wireless charging dock and one of two covers.
The best Kindle Colorsoft Kids deals
Last month, Amazon announced a kid-friendly version of the Colorsoft with 16GB of storage and an MSRP of $269.99. Like the Signature Edition, the Kindle Colorsoft Kids offers a seven-inch color display and IPX8 water resistance, but it lacks wireless charging. The ad-free ebook reader also comes with one of two covers, a one-year subscription to Amazon Kids Plus, an extended two-year warranty, and optional parental controls.
Given how recently it launched, there are currently no deals available on the Colorsoft Kids; however, you can still buy it at Amazon and Best Buy for its full retail price of $269.99.
$270
Like the standard model, Amazon’s kid-friendly Colorsoft comes with a seven-inch color display and waterproofing. The 16GB e-reader also offers parental controls, a two-year warranty, a protective cover, and a year of Amazon Kids Plus.
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Things are looking bright for those who want to nab a great TV in 2025 at a substantial discount. There’s usually a great deal happening on a mid- or high-end TV from LG, Sony, TCL, Hisense, or Amazon’s own Fire TV brand — even if the biggest discounts remain reserved for Black Friday, Cyber Monday, Amazon Prime Day, and during the lead-up to the Super Bowl.
Right now, there are a number of discounted 4K TVs to choose from, spanning a wide variety of prices, sizes, and feature sets. Whether you want a secondary screen for the bedroom, or a high-end OLED that’s built to provide the ultimate gaming or cinematic experience, we’ve picked out the best TV deals.
The best 4K TV deals for most people
Samsung’s Q8F is available for around $697.99 ($50 off) at Amazon and Best Buy for the 55-inch model, which is its lowest price ever and an excellent value for a QLED 4K TV. Its quantum dot LED panel boasts great contrast (especially in HDR content). The Q8F has a 120Hz panel and four HDMI 2.0 ports. This means you can play in 4K at up to 60Hz with a Nintendo Switch 2, Xbox Series S/X, or a PlayStation 5 Pro, or at a faster 120Hz refresh rate bumped down to 1440p resolution. Samsung is also including two free months of Xbox Game Pass Ultimate with purchase, which will allow you to stream games directly to your TV through the cloud, eliminating the need for a console.
The TV is powered by Samsung’s Q4 AI processor, which is used to upscale HD video to 4K when necessary, to optimize the picture in real-time, and make navigating its interface feel snappy. Samsung also touts the Q8F’s audio system, which adjusts the EQ and boost dialogue volume when needed. If you’ve cut the cord with cable, you can watch over 2,700 free channels of TV (over 400 of which are exclusive to Samsung TVs) in addition to streaming services. You can save $200 by jumping up to the 85-inch model, which is on sale for around $1,899.99 at Amazon and Best Buy.
If you want a 55-inch TV with a gorgeous and bright QD-Mini LED panel without spending over $1,000, the TCL’s QM7K is the set to get. It’s currently available for around $698 ($401 off) at Amazon and Best Buy, which is its lowest price ever. It features a native 144Hz refresh rate with support for up to 288Hz speeds at 1080p when playing games with VRR. However, only two of its four HDMI ports support those speeds; the other two top out at 4K/60Hz or 1440p/120Hz. It also features a dynamic light algorithm to prevent images from appearing washed out.
The TV boasts up to 2,500 local dimming zones, according to TCL, but that depends on the size you get. The folks at RTINGS found out that the 65-inch version has 966 zones, though even with fewer of them in the 55-inch model, it should still provide good brightness control. Having more dimming zones means the TV can control the brightness of more precise sections of the screen, helping to avoid blooming, which is when an area around the source of light on the screen is too bright, breaking the realism of the image. The QM7K is powered by TCL’s AiPQ Pro processor, which uses AI to manage its contrast, color, clarity, motion, and upscaling. TCL partnered with Bang & Olufsen to provide the TV’s audio system. You can get a 75-inch model for around $1,299.99 ($700 off) at Best Buy if you need a bigger screen.
$698
TCL’s midrange QM7K has a QD-Mini LED TV with a 144Hz refresh rate, hundreds of local dimming zones for more precise brightness controls, and a Bang & Olufsen audio system.
We have a dedicated section for high-end OLED TV deals below, but Panasonic’s Z85 is such a good value that it deserves consideration for folks who may be on a budget. The 65-inch model is on sale for $799.99 ($1,000 off) at BuyDig and $997.99 ($802 off) at Amazon, which is one of the deepest discounts on our list. The Z85’s OLED panel is its standout feature, as it achieves perfect black levels and vivid color. It has a 120Hz refresh rate panel, and two of its four HDMI ports support that speed at 4K. The Z85 also supports both Nvidia G-Sync and AMD FreeSync Premium, which minimize screen tearing and other visual artifacts when playing on a PC with a compatible video card.
The 4K TV features an HCX Pro AI Processor MKII to control its color, contrast, and clarity, optimizing the image and sound quality of whatever you’re watching in real-time. The TV’s audio system features a built-in subwoofer for enhanced bass. The Z85 runs FireOS, Amazon’s entertainment-focused OS, so you have the option to use many functions by asking Alexa via its voice-enabled remote. A 55-inch model of the Z85 is also available at BuyDig for just $699 ($900 off) and $897.99 ($702 off) at Amazon.
$700
Panasonic’s Z85 is an incredibly good value for an OLED TV at its size. It has a 120Hz refresh rate screen, support for AMD FreeSync and Nvidia G-Sync, and a Dolby Atmos-compatible audio system with built-in subwoofer.
The best 4K TV deals for those on a budget
Amazon’s Fire TV 4-Series is an affordable option if you want to upgrade a smaller HDTV to a 4K model. The 50-inch model is currently on sale for $289.99 ($110 off) at Amazon.The TV features an LED panel with a 60Hz refresh rate and support for HDR10 / HLG, which is totally sufficient for casual TV viewing or watching movies and TV shows. It runs FireOS, and comes with a remote that allows you to summon Amazon Alexa with the push of a button for a query or command. You can step up to a a 55-inch model for $359 ($100 off), if you like its modest feature set but want a slightly larger screen.
$290
Amazon’s 4-Series TV boasts solid specs, including HDR10 support, making it an extremely affordable option regardless of the chosen size.
If your budget is under $500, the 55-inch Hisense QD7 has a lot to offer for its current sale price of around $399.99 ($100 off) at Amazon and Best Buy. It features a QLED panel that can deliver more contrast and brightness than a typical LED TV, with support for HDR10 Plus and Dolby Vision with a peak brightness of 600 nits. The 4K set features a processor capable of AI upscaling and full array local dimming with 160 local dimming zones. A panel with full array local dimming offers better control of brightness and contrast than direct- or edge-lit LED panels (this video from LG shows how it works, but lower your volume first), providing a more consistent picture across the entire screen. The QD7’s obvious weak point is gaming, due to its 60Hz refresh rate, but if that’s not important to you, it remains a superb value. If you want a larger TV, you can get a 65-inch model for $499.99 ($100 off) at Amazon.
$400
The QD7 has a QLED panel that can display over a billion colors and supports multiple HDR formats. It can also upscale HD content using AI and offers support for Dolby Atmos.
The best deals on high-end 4K TVs
If you want a TV that produces reference-quality images, Sony’s Bravia 8 II (K65XR80M2) is the best choice. It was recently selected as the top TV in Valve Electronics’ 10th annual TV Shootout based on objective and subjective tests conducted by a panel of experts comparing each set to the image on a $43,000 reference monitor. Disclosure: Verge editor-in-chief Nilay Patel was one of the judges. The 55-inch model received a $400 price drop to around $2,598.99 at Amazon and Best Buy.
Sony’s premium set has a 120Hz refresh rate panel, with two HDMI 2.1 ports that support 4K at 120Hz, and two HDMI 2.0 ports that top out at 4K / 60Hz. It doesn’t support Nvidia’s G-Sync or AMD’s FreeSync Pro, so there aren’t any specific features on this TV that PC gamers can take advantage of. Sony calls the Bravia 8 II its brightest OLED screen yet, and testing conducted by Hometheaterreview found its maximum brightness was 1,880 nits when viewing HDR content. Its predecessor topped out at 1,300 nits HDR video, or roughly 44 percent dimmer.
The TV runs on Sony’s XR processor, which uses AI to adjust the color, contrast, and clarity of whatever you’re watching in real time to look better. The judges in the aforementioned TV Shootout chose Sony’s set as the best model for SDR (Standard Dynamic Range) processing, but third of four models compared for HDR (High Dynamic Range) processing. Any OLED TV can show true black, but judges agreed that the Bravia 8 II pulled ahead in grayscale and contrast when viewing SDR video.
Sony says its TV has modes calibrated for Netflix, Prime Video, and its own Sony Pictures Core streaming services, too. Sony Picture Core is a streaming service that’s available on select Bravia TVs and Sony gaming consoles, and allows you to stream or download 4K movies at far higher bitrates than competing services. The Bravia 8 II comes with 10 credits, which you can use to download movies for offline viewing, and two years of unlimited streaming for films in its catalogue.
If you want this TV in a larger size, Amazon and Best Buy have the 65-inch model marked down to $3,298 ($202 off).
The LG C4 is the company’s 2024 best all-around OLED TV, and the 65-inch model currently on sale for around $1,396.99 ($204 off) at B&H Photo and Best Buy. Like the G5, it has a 120Hz panel with support for VRR, Nvidia G-Sync, and AMD FreeSync Premium (the option exists to enable a 144Hz mode if you dig in the TV’s options). Its embedded A9 AI Processor Gen7 offers higher-quality video upscaling and image optimization compared to the C3. The biggest difference between the C4 and G5 is its maximum brightness. The C4 tops out at an advertised 1,000 nits, though that will vary depending on the content you’re watching. It has a three-channel audio system, which might sound impressive compared to other TVs, but still can’t compete with a soundbar. When you’re not watching videos or playing games, you can also enable the C4’s Gallery Mode to display art. The LG C4 shares many of the same core features as the G5, but at nearly $1,000 less. You can also save on the 77-inch model, which is on sale for around $2,496 ($1000 off) at B&H Photo.
$1397
LG’s C4 has the same refresh rate and gaming-centric features, with a fast AI-enabled processor and perfect contrast on its OLED panel.
If you love playing games or watching movies, but don’t have space for a massive OLED TV, LG’s B4 is 48 inches and down to just $599 ($100 off) at Best Buy. It features a 120Hz panel with support for AMD FreeSync Premium, Nvidia G-Sync, VRR gaming, and a 0.1ms response time just like the premium C4. The 4K set has an a8 AI Processor 4K that’ll upscale non-4K video and optimize video and audio quality better than its predecessor, though not as well as the chips in LG’s higher-end TV models. The B4 also has LG’s Gallery Mode for displaying photos or paintings when you’re not actively using it. If you’ve never tried an OLED TV before, LG’s B4 is an excellent choice at its current sale price. You’ll get great contrast and all of the important gaming features available on higher-end TVs while spending substantially less. Best Buy has also discounted the 55-inch model down to $999.99 ($200 off).
$599
LG’s B4 has many of the same gaming features as the higher-end C4 and G5, including a 120Hz panel and support for Nvidia G-Sync and AMD FreeSync Premium. Its AI processor will also improve the quality of non-4K TV shows and movies you watch.
Sony’s 65-inch A95L is a premium TV with features that should appeal to gamers and cinephiles alike. It has a 120Hz panel and two HDMI 2.1 ports (four HDMI ports total), so you can play games in 4K at up to 120 frames per second. Its two HDMI 2.0 ports are fine for last-generation consoles like the original Nintendo Switch. If you connect a PS5, the TV will adjust its video settings based on the genre of game you’re playing, which is a nice touch, but games on that console will look incredible on any OLED set.
Sony’s Cognitive Processor XR powers the A95L, which enables better motion processing so sports and games look less blurry. It also claims to improve the contrast and colors compared to previous generation Sony TVs. It has a peak brightness of 1,300 nits according to lab tests by Tom’s Guide, which is higher than most of the other OLED TVs we found on sale.
The A95L is a Bravia-series TV, which means it can access Sony’s Picture Core. This video on demand service has the highest-bitrate (aka video quality) of any streaming platform, which means what you watch will look closer to an uncompressed 4K Blu-ray than a 4K stream from Netflix. Its library is limited, but Sony includes 10 credits with A95L, so you can download movies to keep forever, and a 24-month subscription that lets you stream videos from the library.
If you want a higher-end OLED TV, Sony’s A95L is a great choice and has features you won’t find on non-Sony TVs. You can also get the 65-inch model on sale for $2698 ($801 off) at Amazon.
$1998
Sony’s XR A95L has a 120Hz panel, 1,300 nit peak brightness, Cognitive Processor XR, exclusive gaming features when it’a connected to a PS5, and can access the high-fidelity Sony Pictures Core streaming service.
Update, August 4th: Updated pricing and availability, and added new deals on Amazon’s 4-Series 4K TV and Sony’s Bravia 8 II OLED 4K TV.
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In a post about the change, Oceanco says Newell’s interest in the brand comes from a “lifelong fascination with the sea” and “a deep respect for the people who live and work on it.” Oceanco is based in the Netherlands, and it has changed leadership a few times since its founding in 1987, with private investor Mohammed Al Barwani helming the company for the past 15 years before Newell came along.
As for what Newell plans to do now that he’s the head of a big superyacht builder, Oceanco puts it pretty simply: “His first decision? Leave the team alone. Seriously. Oceanco has vision and integrity, and a culture that actually works. Gabe doesn’t want to fix it, he wants to fuel it.”
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