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Embedded Finance Improves Cash Flow for SaaS Platforms | PYMNTS.com

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Vertical software companies have built thriving businesses by deeply understanding niche industries.

Education technology platforms, for example, manage enrollment, tuition schedules and financial aid. Healthcare systems coordinate scheduling, billing codes and insurance workflows. Field-service platforms help contractors dispatch crews, track jobs, and manage customers.

But findings in the October 2025 Payment Processing Tracker® Series, a PYMNTS Intelligence report in collaboration with Finix, reveal that across these three industries, one element has remained stubbornly outdated: payments.

Despite advances in cloud computing and mobile tools, payment flows in many vertical markets still rely on fragmented systems, manual reconciliation, and back-office processes designed decades ago.

Tuition payments may sit in separate portals from enrollment systems. Healthcare billing often involves paper statements, phone calls, and delayed claims. Field-service professionals frequently invoice after the fact and wait weeks, sometimes months, to get paid.

This separation may have made more sense when payments were largely checks, cash, or batch card processing. Against the backdrop of today’s mobile-first economy, the back-office model of payments is becoming increasingly misaligned with how people work and pay.

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Vertical software platforms that prioritize mobile use, simplify payment flows, and integrate billing directly into core interactions may not only improve operational efficiency but could ultimately redefine what users expect from industry-specific software.

Low Code Embedded Payments Become an Advantage, Not a Checkbox

As vertical software markets mature, differentiation becomes harder. Features converge. Pricing compresses. Customer acquisition costs rise. Payments can offer a new axis of competition.

Low-code embedded payment solutions aim to flip the script for vertical platforms. Instead of requiring vertical platforms to build payment systems from scratch or stitch together multiple vendors, low-code tools provide modular components that can be integrated directly into existing software with minimal engineering effort.

Most importantly, they allow payments to move from a supporting role to a product feature.

This matters because most vertical SaaS companies do not want to become payments experts. They want flexibility, speed, and control without assuming regulatory or technical burdens.

For vertical industries long constrained by legacy systems and manual processes, this shift can be particularly powerful. Education, healthcare, and field services all benefit when payments are timely, transparent, and aligned with real-world workflows.

Read the report: Vertical-First Payments: How Low-Code Wins in Education, Healthcare and Field Services

The Front-End Future of Integrated Payments for Vertical Platforms

Few industries illustrate the power of front-end payments more clearly than field services. Contractors and service professionals operate in dynamic environments, often on-site, with pricing that can change based on conditions.

Low-code payment tools enable field-service platforms to offer features like digital invoices, card-on-file, and real-time payment confirmation without heavy development work. These capabilities improve cash flow and reduce administrative overhead for small businesses that can least afford delays.

Elsewhere, embedding payments directly into healthcare platforms allows billing to align more closely with care delivery. Estimates, copays and balances can be presented clearly and early. Patients can pay digitally, and often from the same portal they use to schedule appointments or view results.

For education technology providers, payments become a retention and differentiation tool. Schools are more likely to adopt platforms that reduce administrative workload and improve on-time payments without requiring separate systems.

Mobile-optimized payment flows are especially impactful. Students increasingly expect to manage finances on their phones. Platforms that enable self-service payments, automated reminders, and flexible payment plans not only improve cash flow for institutions but can help improve the student experience.

And as low-code embedded solutions continue to mature, the question for vertical platforms is no longer whether to rethink payments, but how quickly they can turn them into an advantage.

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Speed Raises $8 Million to Expand Bitcoin and Stablecoin Payment Solutions | PYMNTS.com

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The company will use the new funding to build capacity, expand to new regions, develop more merchant tools, enable cross-border and creator payouts, and maintain reliability and compliance, it said in a Tuesday (Dec. 16) blog post.

Speed’s offerings include a global payment layer called Speed Merchant that is designed for merchants, platforms and payment systems and enables them to accept both Bitcoin and stablecoins, according to the post.

The company also offers a Lightning wallet called Speed Wallet that serves individuals and businesses and enables Bitcoin and stablecoin transfers, supports global payouts, offers local on- and off-ramps, and powers USDT transactions, the post said.

“We’ve always believed that Bitcoin and stablecoins can power everyday payments,” Speed CEO Niraj Patel said in the post. “That requires real infrastructure—fast, compliant and scalable. This investment validates that belief and accelerates our mission.”

Speed co-founder Jayneel Patel said in the post that the company aims to “solve real problems with technology.”

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“Speed started as a merchant solution and has grown into a global payment network,” Jayneel Patel said, adding the company is “ready to take the next leap.”

Stablecoin issuer Tether and venture fund ego death capital co-led the funding round, per the post.

Tether said in a Tuesday press release that its investment supports its strategy to support Bitcoin-aligned financial infrastructure and expand the utility of its USDT stablecoin in real-world payment environments.

“We support teams building practical infrastructure that reduces friction in payments and expands access to reliable settlement rails,” Tether CEO Paolo Ardoino said in the release.

Tether’s USDT stablecoin is the most traded cryptocurrency by volume around the world.

Adam Gebner, associate at ego death capital, said in a Tuesday blog post that Speed processed over $1.5 billion in payment volume over the past 12 months and serves more than 1.2 million users.

“By bridging Lightning and stablecoins in a single, compliant platform, Speed is positioning itself as foundational infrastructure for the Bitcoin and stablecoin economy, serving merchants, platforms and users across both developed and emerging markets,” Gebner said in the post.

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Databricks Targets $134 Billion Valuation in New Funding Round | PYMNTS.com

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Data analytics/artificial intelligence (AI) firm Databricks is reportedly raising $4 billion in a new funding round.

This Series L round would value the company at $134 billion, up 34% from its last session of funding during the summer, the Wall Street Journal (WSJ) reported Tuesday (Dec. 16).

Ali Ghodsi, Databricks’ co-founder and CEO, told the WSJ the company plans to use the new funding to invest in its core data-analytics products and AI software, while also letting its workers engage in secondary share sales.

The company, among the most valuable private firms in Silicon Valley, also plans to hire around 600 fresh college graduates in 2026, the CEO added, in addition to adding thousands of new jobs worldwide in Asia, Latin America and Europe. It also plans to hire AI researchers, who are typically paid top salaries, the WSJ added.

The report noted that Databricks has benefited from the AI boom, which relies partially on private corporate data to customize AI models. Databricks told the WSJ that its data-warehousing product, which can serve as an underlying data platform for AI services, surpassed a $1 billion revenue run rate at the end of October.

This year has seen Databricks ink deals with OpenAI and Anthropic to help sell AI services to business customers. Each of these partnerships are designed to push clients to develop AI agents, or independent bots that can carry out tasks on behalf of humans.

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The company’s new funding round comes three months after Databricks’ Series K round, which valued it more than $100 billion, up from $62 billion at the start of the year.

In other AI news, PYMNTS wrote earlier this week about The General Intelligence Company of New York, a start up developing agent-based systems designed to take over large portions of company operations.

“The company’s name deliberately evokes Gilded Age ambition, and founder Andrew Pignanelli told PYMNTS that the reference was intentional,” that report said. “He said he views AI as foundational infrastructure for the next era of company-building, much as railroads and industrial capital reshaped the United States economy more than a century ago.”

The company started by working backward from “the one-person billion-dollar business,” as Pignanelli termed it.

“We started at the end, the actual one-person billion-dollar company, and worked our way back and we were like, ‘What can we do today?’” he said.

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Apple App Store Fees Face Pressure From EU Developers | PYMNTS.com

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A collection of app developers and consumer groups want Europe to enforce laws against Apple.

The Coalition of App Fairness (CAF) on Monday (Dec. 15) issued an open letter to the European Commission (EC) accusing the tech giant of “persistent” non-compliance with Europe’s Digital Markets Act (DMA).

The letter follows findings from the EC that Apple had violated the DMA by keeping developers from directing users to alternative payment methods, fining the tech giant $588 million.

Apple in turn revised its terms for its app store to impose fees that ranged from from 13% for smaller businesses to up to 20% for App Store purchases. However, the CAF says Apple has not addressed what it calls a core issue: the company’s fees are preventing fair competition.

“The law says that gatekeepers like Apple must allow developers to offer and conduct transactions outside of the App Store free of charge,” the letter said. “However, Apple is now charging developers commission, fees of up to 20% for such transactions. This is a blatant disregard for the law with the potential to vanquish years of meaningful work by the Commission.”

The CAF also notes that Apple plans to introduce new terms and conditions for the App Store next month, and says it suspects the new terms will include fees that violate the DMA.

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“Apple cannot be permitted to exploit its gatekeeper position by holding the entire industry hostage,” the letter added.

PYMNTS has contacted Apple for comment but has not yet gotten a reply. The company had in September called on the commission to rethink the DMA, which was created to prevent market abuse by tech giants doing business in Europe.

“Over that time, it’s become clear that the DMA is leading to a worse experience for Apple users in the EU,” Apple wrote in a blog post. “It’s exposing them to new risks, and disrupting the simple, seamless way their Apple products work together. And as new technologies come out, our European users’ Apple products will only fall further behind.”

In its blog post, Apple argued the DMA requirements for allowing other app marketplaces and alternative payment systems don’t take into account the privacy and security standards of the App Store, putting customers at risk for being overcharged or scammed.

“The DMA also lets other companies request access to user data and core technologies of Apple products,” the company wrote. “Apple is required to meet almost every request, even if they create serious risks for our users.”

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